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In 2005, the state legislature approved Governor Fletcher's
plan to promote tourism state wide. The state budget for
tourism and convention promotion had not been increased
in over 10 years. Kentucky ranked far behind neighboring
states. Secretary Jim Host proposed the tax to raise 7 million
dollars to put Kentucky in the running with neighboring
states. The tax can come back to the county generating the
tax through a matching fund.
In 2002, the Louisville Convention and Visitors Bureau
and the GLHLA lobbied the state legislators to pass a statute
allowing Jefferson County to increase its transient room
tax. Afterwards the Jefferson County Commissioners
were asked to increase the tax levied to fund additional
convention and tourism development.
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